Picking Out The Perfect Closing Gift For Your Clients
For real estate agents, there’s nothing much more satisfying than closing a sale and knowing that you have helped your clients find the perfect home.
However, the relationship between client and real estate agent doesn’t end there. Remember, this industry bases success heavily on word-of-mouth and goodwill, allowing clients to help you spread the word of your services and continue building your network of professional relationships.
One of the best ways to let your clients know that you’re grateful for their business and that you will continue to provide them with services as needed is to present them with a closing gift. These gifts are a fantastic way to show your appreciation and a great way to build lifelong relationships.
According to the American Census Bureau, the average person in the US moves approximately 11.4 times throughout their lifetime. While professional, dedicated service is the best way to ensure that these individuals come to you each of those 11 times, a closing gift couldn’t hurt either, right?
You Know Your Clients Best
Remember, you know your clients best. Over the course of your active real estate relationship, you should have gotten to know your clients on a personal level. There’s not much more personal than finding someone a home that fits their wants and needs best! It’s essential to use this knowledge to pick out the best closing gift.
Also, keep in mind that these gifts need not be extravagant, just a little something thoughtful that says “thank you and congratulations!” As a real estate professional, you’re the first one that truly knows about their home purchase, and you have the opportunity to become their first housewarming gifter.
4 Great Gift Ideas To Make Your Clients Smile
1. Useful Household Appliances or Gadgets
Who doesn’t want to stock their new home with useful appliances or gadgets? New homeowners, especially first-time buyers, can always use a little help getting the essentials for their new kitchen, living room, pantry, etc. Rice makers, blenders, microwaves, toaster ovens, or even a Roomba if you’re feeling spendy, can all go a long way towards putting a helpful smile on your client’s face.
2. Personalized Home Decor
A new home requires personalization! Customized homeware and home decor is an excellent way to give your clients something special with a personal touch. Hang-up signs, glassware, wood carvings, and more are all fantastic options for new homeowners.
3. Gift Cards To Local Businesses or Attractions
Have your clients moved to a new town or state? Well, they might need a little help getting to know the area! Gift cards to local businesses, attractions, or restaurants are a great way to introduce your clients to the great things that their new hometown has to offer.
4. A Custom Gift Basket
Okay, who doesn’t love a gift basket? With gift baskets, you can gather many small unique items to present to your clients that will surely leave a lasting impression. From bottles of their favorite wines to home decor to delicious treats (perhaps made by a local bakery or candy shop?) Gift baskets are a great way to let your clients know that you’re grateful for their business!